A User Experience Designer is like a personal stylist at REI—they’ll help you look and feel good, and they will also make sure you’re wearing the right technical gear for your adventure so you’ll be prepared for and can enjoy the entire experience.

UX Research what? User Experience research is a part of my holistic website package. It helps us do both market research and user research with your targeted audience so that we end up with the best website solution possible.

Can one woman really do it all: website design, copywriting, marketing strategy, and user experience flow? Hell 👏 yes. And it’ll give you a better result overall. In fact, hiring a credentialed one-woman studio is going to be way more beneficial to you as a busy entrepreneur than hiring an agency or several different professionals for each area of expertise.

Get a deep understanding of your ideal client avatar by running through an empathy mapping exercise for each of your target audience types. Entrepreneurs benefit from this exercise because it allows them to gather market research and then synthesize it so it’s more concrete.