How to choose a blogging platform - part 1

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Part 1: What is a Blogging Platform?

Since I started blogging back around in 2009, I've had my fair share of experience setting up various blogs on various platforms. At any given point in time, I have at least one blog in each of the standard platforms: Blogger, WordPress (self-hosted and WordPress hosted, more on that later), and Tumblr, and I'm constantly setting up new accounts for testing purposes and for fun.

The goal of this post series on how to choose a blog platform is to be down and dirty, straightforward, and easy to understand.

There are probably a million and a half posts out there on which blogging platform is best, so I'm going to try to give it to you in the most basic way possible and leave out the technical aspects. My aim for this post series is for it to be perfect for absolute beginner bloggers.

A lot of times I'm guilty of diving into too many technical aspects off the bat. Let me take this opportunity to apologize to anyone I've overwhelmed in the past!

In this post series, I will talk about what a blogging platform is (this post!), what you need to think about before choosing a blogging platform, the different blogging platforms I have experience with, and finally I'll wrap up the week long post series with a shorthand version.

Enjoy, and if you have any questions along the way, don't hesitate to comment on the post for advice or email me.

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How to choose a blogging platform part 1: what is a blogging platform?

So, what is a blogging platform?


Most simply, a blogging platform is a place where you write blog posts and publish them.

Most simply, a blogging platform is a place where you write blog posts and publish them. The platform keeps your blog posts organized and can allow you to make blog design changes. So, if a blog is a cake, where the content is the cake and the icing is the design, the blogging platform is the cake stand that holds it all up. 

More specifically, a blog platform is a database that keeps all of your posts, images, photos, and blog pages organized. It can usually differentiate between blog post types (a photo post vs. a quote post, for example), and it can also help you keep your posts organized in a way by category and keywords.

Each post you create on any blogging platform will have basic information assigned to it: a title, a date, an author (usually you), and the actual post contents which includes text, photos, and links. It gets more complex than that, but that's for another post series.

A blog platform can be easy to learn and use or can be complex. It can be future-proofed and can allow for growth, or can almost be the final step.

In the next post, I'll talk about what you need to think about before you choose a blog platform.